Head of Marketing and Communications

 

Main characteristics

Location

Cambridge, Cambridgeshire

Company

Addenbrooke's Charitable Trust

Salary

£50000/annum

Employment type

Permanent

Category

Charity

Job summary

Head of Marketing and Communications
This is a fantastic opportunity for an experienced Head of Marketing and Communications to work for one of the top NHS charities in the country.
Position: Head of Marketing and Communications
Location: Cambridge/Hybrid
Salary: Circa £50,000 per annum
Hours: Full-time, 37.5 hours per week
Contract: Permanent
Closing date: Tuesday 30th January 2024 - we reserve the right to close this vacancy once enough applications have been received or a successful candidate is found.
About the Role
This is a fantastic opportunity to work for one of the top NHS charities in the country. We want someone excited about leading our marketing and communications to support one of the best hospitals in the world and fundraise for two brand new hospitals, Cambridge Cancer Research Hospital, and the Cambridge Childrens Hospital.
You will bring your experience and skills to deliver persuasive marketing and communications that increase awareness of the charity, communicate its impact to both the public and the hospital, increase our number of donors and supporters, significantly engage hospital staff with our fundraising mission, and increases income to the charity to support our strategic objectives.
You will lead the Communications team to build and deliver effective plans, ensuring compelling content is delivered across all channels, helping all ACT teams by providing in-house support and expertise, engaging key stakeholders, and fostering a culture of continual improvement.
Key responsibilities will include:
* Lead, develop, and manage internal and external communications and mass marketing, to reach, grow and engage with the organisations target audiences, both internally (CUH) and externally (the public).
* With the Stakeholder Engagement Lead, build strong relationships with the hospital, including with the hospitals own Communications team.
* Deliver a stakeholder engagement plan to involve colleagues in the hospital in the organisations fundraising ambition and plans for funds, expenditure, and impact, to maximise support for the charity.
* Ensure our impact is communicated to supporters and the hospital to encourage further support.
* Ensure the charitys visibility, awareness, and giving mechanisms across the hospital campus are maintained and relevant and support the charitys strategy and objectives.
* Work with the Director of Fundraising to help deliver public fundraising campaigns for Cambridge Childrens Hospital, and Cambridge Cancer Research Hospital.
* Develop our press and media function to ensure the organisation maintains and increases its share of voice.
* Lead and encourage the team to deliver their objectives, provide direction, and oversee the delivery of an annual marketing communications plan and implementation.
About You
We need someone strategic and creative, but practical, flexible, and hands-on when needed, and who ensures projects stay on track.
You will be asked to submit your CV and a cover letter.
Essential requirements for this role include:
* Minimum of five years experience in marketing and communications, preferably in senior roles.
* Experience in strategic planning, target setting, and managing multiple projects.
* Proven track record of creating, leading, and delivering strategic campaigns with measurable outputs.
* Experience working with third-party agencies to deliver effective marcoms.
* An understanding of both traditional and digital communication channels.
* Experience in line managing teams, and providing the support necessary for them to reach their full potential.
* Experience in stakeholder engagement communications and/or internal communications.
* Responsive and able to work to tight deadlines.
About the Organisation
The employer is an independent charity that raises money and makes grants to improve the experience of patients and their families in Cambridge. They invest in projects that enable the hospital to treat more patients, transform NHS care, drive innovation through technology, research, and the latest equipment to speed up treatment and recovery or simply give patients a bit of normality with less fear and anxiety while in hospital.
In return, you will receive a fantastic benefits package including:
* Pension Scheme
* Group Life Assurance @ 4 x Salary
* Enhanced Maternity and Paternity Pay
* Annual Eye Tests + £65 (towards Computer Use Glasses)
* Leisure Centre on site
* NHS Discount Schemes
* Health Cash Plan - Medicash
* Employee Assistance Programmes
* 25 days of Annual Leave + Bank Holidays
* Annual Leave increases by one day each year after 2 years service up to 29 days
* Your Birthday off
* Cycle 2 Work Scheme
We positively encourage applications, regardless of age, race, religion and belief, gender, gender reassignment, sexual orientation, marriage and civil partnership, pregnancy and maternity, or disability.
Other roles you may have experience with could include Head of Marketing, Director of Marketing, Brand, Marketing and Communications, Head of Marketing and Communications, Marketing and Communications Director, Director of Marketing and Communications.
PLEASE NOTE: This role is being advertised by NFP People on behalf of the organisation