Senior E-Commerce PPC Executive

 

Main characteristics

Location

Milton Keynes, Buckinghamshire

Company

Duval Associates

Salary

£28000 - £40000/annum

Employment type

Permanent

Category

Marketing

Job summary

Lead PPC Executive Senior E-commerce Coordinator Amazon Pay Per Click Paid Media Advertising PPC Milton Keynes
Outstanding B2C E-commerce opportunity, senior leadership role within the Marketing team.
Were looking for someone with Amazon experience, a capable collaborator able to help shape PPC strategy and be instrumental to growth in existing and new markets.
£28,000 - £40,000 (depending on experience) Wicked team, great culture, fantastic benefits.
This is a fast-growing business with ambition, huge opportunity for growth. Join a winning team! Speak to Natalie @ Duval for more info.
This role would suit an experienced PPC / Paid Media Exec with a real passion for Digital Marketing and Advertising. You will be making key advertising decisions alongside the Marketing Manager and PPC team to boost advertising and sales. Were looking for an Amazon PPC expert with next level data analysis skills, advanced Microsoft Excel knowledge and e-commerce advertising experience.
Fantastic MK based SME who have had amazing growth over the last few years. Ace team with great vibes. Help take them to the next level
The Lead PPC Executive will be responsible for managing and optimising Amazon advertising campaigns to drive traffic and sales for a specific product or brand. You will play a critical role in driving traffic and sales for Amazon products through effective advertising campaigns.
Job Responsibilities:
* Keyword research: Conducting keyword research to identify relevant and high-traffic keywords to target in ad campaigns.
* Campaign creation: Creating and launching PPC campaigns on Amazon using tools such as Amazon Advertising Console.
* Ad copywriting: Writing compelling ad copy that accurately represents the product and entices customers to click on the ad.
* Bid management: Monitoring and adjusting bids to ensure that campaigns are performing optimally while staying within budget.
* Campaign optimization: Analysing campaign data and making adjustments to improve performance, such as adjusting targeting, ad placement, and ad copy.
* Reporting and analysis: Analysing performance data to identify trends and opportunities for improvement and communicating results with the assigned team and managers.
* A/B testing: Conducting A/B tests to determine the most effective ad copy, keywords, and targeting strategies.
* Budget management: Managing advertising budgets to ensure that spending is aligned with business goals and objectives.
* Competitive analysis: Analysing competitor advertising campaigns to identify areas of opportunity and competitive threats.
* Staying up-to-date with industry trends, new advertising formats, and changes to Amazon's advertising platform.
Great benefits:
* Casual dress
* On-site parking
* Company events
* Staff discounts and vouchers
* Company Pension
* Private medical insurance with various benefits including discounts on a gym membership.
Were looking for someone with these skills:
* Ecommerce advertising expertise: A deep understanding of pay-per-click advertising principles and best practices, as well as experience managing advertising campaigns on Amazon or other platforms.
* Data analysis and reporting: Strong analytical skills to analyse campaign performance data and produce reports that clearly communicate results and insights.
* Keyword research: Knowledge of keyword research tools and techniques to identify relevant and high-traffic keywords for targeting in ad campaigns.
* Ad copywriting: Ability to write compelling and effective ad copy that accurately represents the product and entices customers to click on the ad.
* Bid management: Experience managing bid strategies and budgets to ensure optimal performance of advertising campaigns while staying within budget.
* Campaign optimization: Ability to analyse campaign data and make adjustments to improve performance, such as adjusting targeting, ad placement, and ad copy.
* Communication and collaboration: Strong communication and collaboration skills to work effectively across the business, such as marketing, sales, and other product teams.
* Attention to detail: Ability to pay close attention to detail and ensure that campaigns are set up and managed correctly to maximise their impact.
* Continuous learning: A willingness to stay up-to-date with industry trends, new advertising formats, and changes to Amazon's advertising platform
Speak to Natalie for all the information on this exclusive role with a top Duval client